Jeremy Balius is the Managing Director and co-founder of Filament, a digital agency specialising in sparking growth for B2B tech companies and vendor channel programs.
Over the last 17 years, Jeremy has worked with diverse companies to build and expand marketing frameworks, deploy demand gen and lead gen programs, enter new markets, unlock support from tech vendors, and increase market share.
Tech companies and vendor channel programs Iβve supported include VMware, Microsoft, Dell, Cisco, HPE, AWS, Google, IBM, NetApp, Veeam, Tata, Zerto, Dropbox, Nutanix, Symantec and Splunk.
This has meant Jeremy is experienced in working with a variety of B2B tech company and channel partner types, including:
π Independent Software Vendors (ISVs)
π Managed Service Providers (MSPs), Value-Added Resellers (VARs) and System Integrators (SIs)
π Cloud-based service providers, including IaaS, PaaS and SaaS companies
π Cybersecurity and Managed Security Service Providers (MSSPs)
π Edge infrastructure and IoT providers
π Virtualization and application deployment specialists
π Data centres, and
π Distributors and Aggregators.
Prior to leading agencies Jeremy was primarily leading marketing and communications programs in the finance and investment sector.
Jeremy's key career highlights include:
β
Articulating the state of mobile marketing for Google SE Asia, in partnership with Capitalis
β
Supporting Australian tech companies to enter and expand in the US
β
Significantly growing a channel program by 4x in 12 months
β
Leading the corporate communications on a $47.1 million off-market transaction of an investment firm with $3 billion FUM
β
Expanding a SaaS multinational's footprint in SE Asia